AEO and GEO: Getting Found (and Cited) by ChatGPT and Google AI
SEO gets you found among links; AEO and GEO get you cited within ChatGPT and Google AI responses. How they work, a practical example, and the first step to take.
Structured Data and Schema.org: The Language AI Uses to Understand You
Structured data and Schema.org are the language with which you explain to machines what's on your pages: what they're for, a practical example, and where to start.
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